Licensed innovation is the money of the tech world. The pharmaceutical patent for Lipitor produced over $100 billion in income, the copyright for the Harry Potter establishment has created over $25 billion to date, and the trademarked brands of the world’s biggest tech organizations presently overshadow $100 billion in esteem. However, what makes these immaterial resources so important?
Through the courses in this specialization, you will get familiar with the contrasts between the different types of U.S. licensed innovation rights, including licenses, copyrights, and trademarks, and their different applications to human advancements. Drawing from that information, you will at that point work to build up a trademark system for an organization, investigate a patent archive, and address a copyright stop this instant solicitation. In the wake of finishing these hands-on ventures, you will have the important structure to create coordinated protected innovation techniques custom fitted to an association’s center business objectives.
What You’ll Learn
- Identify the types of intellectual property protection available under U.S. law
- Evaluate your options for protecting your creative innovations with copyright law
- Analyze and interpret a patent document for a competing product
- Develop strategies for protecting and maximizing your brand with a comprehensive trademark strategy